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yyyyyy x. yyyyyy
(xxx-xxx-xxxx • abc@xyz.com
results-focused leader with dual mbas in marketing & healthcare management and specializing in driving business growth, analyzing key markets, initiating cost-effective improvements, providing world-class client relations, and cultivating a strong brand image eager to offer 8 years of proven experience toward maximizing an employer s success.
profile of qualifications
top performer who excels at identifying lucrative business opportunities, defining targeted marketing strategies for capturing new clientele, developing an existing customer base, and attaining solid leveraging in competitive multi-industry territories.
integral leader who conceptualizes, creates, and delivers highly effective sales, program, and product presentations, along with contributing comprehensive training and knowledge of federal and state medical insurance protocols and processes.
excellent communicator who seamlessly interfaces with all levels of healthcare representatives, partners, and clientele.
fluent in english and spanish; member of the national hispanic professional organization (nhpo).
key areas of expertise
high-volume marketing territory management research / development team training
new business development client / patient relations program / sales presentations forecasts / budgets
strategic analysis / planning sales / membership growth medicaid enrollment processes community outreach
professional synopsis
marketing research analyst, home service usa, stamford, ct 2010 c present
utilize broad scope of industry and professional marketing abilities toward verifying territories for direct mailing initiatives, including handling cold calling and online research efforts to boost bottom-line results within competitive insurance markets.
ensure seamless business processes and enhanced productivity by creating a detailed database of locations, contacts, and pertinent info regarding utility providers which is instrumental in attaining prospective clients for home insurance policies.
marketing communication specialist, americhoice by united healthcare, rocky hill, ct 2008 c 2010
maximized profits by developing targeted marketing strategies to support products and drive membership / sales growth to 200%+, including formulating ideas of outreach events and designing tactical plans to support consumer innovations.
led new product launches by successfully analyzing economic considerations, developing market forecasts, estimating costs, and managing project budgets, along with resourcefully resolving routine problems and adapting to changing environments.
disseminated marketing materials communitywide, promoted medicaid to low-income residents, and partnered with key agencies.
cultivated outreach channels to support community-branding initiatives, and maintained alliances with external partners.
created and sponsored events to promote healthier choices, designed giveaways, represented the company at multiple industry health fairs, and delivered innovative presentations to various groups in both english and spanish languages.
healthcare representative, chamberlin edmonds, bridgeport, ct 2007 c 2008
applied dynamic leadership talents toward screening inpatient populations to verify medicaid eligibility, including providing services to all age groups and coordinating critical documentation and applications with the department of social services.
demonstrated business acumen toward streamlining application approval rates coinciding with federal and state benefit coverage and eligibility standards, along with managing running billing lists of patients granted state of connecticut medicaid.
psychiatric technician, stamford hospital, stamford, ct 2004 c 2007
performed patient care, direct and indirect diagnostics, and therapeutic procedures, along with coordinating medication administration to patients; handling blood work and phlebotomy; and assisting during meals, transportation, and er visits.
improved technician performance by serving as steering committee s psychiatric representative, including establishing the introduction of aromatherapy sessions, relaxation groups, and daily community meetings to improve facility effectiveness.
surgery anesthesia technician, ncvh, new canaan, ct 2002 c 2004
supported technical preparation for inducing anesthesia, intubation, and airway management, and organized and maintained supplies and equipment for administration of anesthesia and other related procedures.
optimized post-operative treatment success by ensuring safe use of all resources, and tested new products for surgical suites.
education
m.b.a., marketing management / healthcare management (3.88 gpa) american intercontinental university
b.a., psychology university of connecticut
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