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Melissa J. Comfort
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Executive Profile
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Results-driven Finance & Sales Professional eager to contribute knowledge base in Business Development, Performance Enhancements, Market Analysis & Penetration, and above all, Customer Service Expertise toward actively collaborating with a dynamic organization in maximizing client retention and loyalty.
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Key Qualifications |
Sales & Marketing Administrative Support Staff Development Web Design & Creation
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Management Expertise Data Management Strategic Partnerships Finance Expertise |
• Business Development Client Relations / Retention Efficiency Best Practices Banking Regulations |
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Functional Competencies
Key Achievements
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-Utilize knowledge of markets to effectively introduce products and services. -Actively participate on sales calls and operational task forces to ensure efficacy in both areas. -Work to standardize cross-departmental protocols in order to increase knowledge sharing. -Strategically diversify revenue streams and grows sales by expanding primary service lines into new markets. -Embrace corporate culture and actively promotes and leads company initiatives. -Skilled at managing projects and multiple product lines as well as leading teams in cross-functional, concerted efforts to increase company-wide revenues. -Design and execute business development opportunities through relevant market research as well as organizational collaborations. -Offer support and subject matter expertise to senior leadership through extensive knowledge of customer service and retention protocols. -Possess in-depth knowledge of multiple software applications including web-design & development platforms.
Ø Closed $300K in loans within first month of employment. (BB&T) Ø Consistently achieved top 25% in region regarding sales and customer service scores. (BB&T) Ø Designed and implemented strategic marketing penetration efforts resulting in increased brand exposure in key areas. (Comfort Web Creations)
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Professional Career Path
Education
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BB&T 2005-Present Position: Retail Services Officer (2008-Present)
Primary responsibilities include conducting retail loan requirements for clients, underwriting and loan restructuring, adhering to federal and company policies, conducting market analyses, customer service and direct interaction, designing and implementing loyalty and retention programs, the development and utilization of networks, as well as problem identification and resolution techniques.
Position: Leadership Associate (2008)
Primary responsibilities included learning and utilization of various curriculum requirements including financial analysis, loan underwriting, document creation, sales and service protocols, product knowledge, federal and state regulations and compliance, as well as leadership and development initiatives.
Position: Certified Relationship Banker (2005-2007)
Primary responsibilities included implantation of customer service protocols as well as proactively handling any customer issues through process-driven resolution techniques. Also responsible for new client accounts and cross-selling various products.Comfort Web Creations 2005-Present Position: Owner / Web Designer / Sales
Primary responsibilities included web-site design and creation according to client needs, sales and marketing functions to increase market awareness, as well as direct B2B and B2C marketing initiatives.- Masters Degree C Forensic Accounting (Pending), Florida Atlantic University- Bachelors of Business Administration C Computer Information Systems, Kent State University- Additional Coursework in Accounting & Accounting Information Systems |
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