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Yyyyyy x. yyyyyy
xxx-xxx-xxxx
abc@xyz.com
Business Development Executive
Financial Analysis ~ Sales & Marketing Methodologies ~ Market Penetration
Strategic Management Executive with expertise in operations start-up, driving business, increasing bottom-line revenues, customer relations, and efficiency best practices eager to contribute to the success of a progressive company.
Qualifications Profile
Project Management Multi-Site Management Events Planning Cost Control and Analysis Direct Marketing Programs
|
Market Penetration Data Analysis Customer Service Consumer Education Brand Exposure |
• Business Development Customer Loyalty Expert Training & Development Referral Source Development Web Development and Oversight
|
Ø Strong analytical background with the ability to work independently on multiple projects with specialized experience in information management, financial analysis and budgetary planning, tactical product branding and exposure initiatives, sales and marketing methodologies, operational efficiency practices, conflict management and effective communication techniques, research and data analysis, strategic planning, and organization development.
Ø Knowledgeable in all facets of brand building to include policy development and implementation, merchandising, advertising and training.
Ø Excel in defining and implementing policies, procedures and operational systems that boost productivity, efficiency and quality of the organization.
Ø Competent leader and mentor who is able to create a team environment, including building collaborative relationships, training peers to perform at maximum efficiency, and the capacity to form cross-functional coalitions in order to ensure knowledge is shared across departmental lines.
Ø Proven ability to adapt strong process knowledge and technical skills to diverse organization needs.
Ø Technology savvy and proficient in multiple Windows and Macintosh based platforms as well as numerous software applications, including MS Office Suite, Adobe CS3, Salesforce, and Linx.
Functional Competencies
Ø Demonstrate dynamic leadership qualities and strong communication skills in successfully steering planning meetings and delivering comprehensive strategies.
Ø Capable of in-depth research and data analysis with the purpose of improving brand awareness and product exposure to various market segments.
Ø Develop and implement numerous protocols and policies with the purpose of identifying and resolving relevant client issues in a proactive manner.
Ø Skilled at managing multiple projects and leading teams in cross-functional, concerted efforts.
Ø Stay abreast of most up-to-date research and data in order to offer most viable services to client base.
Ø Resolve issues quickly through careful data analysis including technical and functional information.
Ø Identify prospective customers through utilization of numerous resources, follow leads from existing clients, participate in various organizations and attend trade shows and conferences to increase brand exposure.
Ø Contact regular and prospective customers to demonstrate products, explain product features and benefits as well as solicit orders for procurement.
Ø
Consult
with clients after sales in order to resolve problems and to provide ongoing
support.
Key Professional Achievements
Ø Selected by company CEO to develop and execute numerous sales and marketing activities for the organization. (INSI)
Ø Grew bottom line revenues from $5M to $12M within two years, an increase of $7M. (INSI)
Ø Successfully negotiated and managed NBA marketing contracts with numerous professional teams with budgets ranging from $250K - $500K. (XO)
Ø Instituted several strategic marketing initiatives which dramatically increased growth potential of company and fostered new corporate partnerships such as Motorola. (INSI)
Ø Increased customer base by 500% during tenure through effective client services programs. (INSI)
Ø Increased market viability respective to organization to top market in the company within a 3-year period.
Ø Selected out of 14 candidates to be regional marketing manager for several primary markets including California, Las Vegas, Denver, Arizona, and Utah.
Professional Career Track
VP Sales & Marketing, Internetworking Specialists, Inc. 2006-2008
Primary responsibilities include development and implementation of internal sales and marketing policies and procedures for long term viability of company. Specific functions included;
Created and implemented numerous branding and marketing materials designed to succinctly and concisely convey product features and benefits;
Designed content and format of web-based marketing medium and updated information as market conditions necessitated;
Acted as buyer and maintained viable product mix of styles and price points;
Analyzed P&L, financial statements, and budgetary plans;
Managed vendor relations and ensured solid relationships were maintained;
Responsible for recruitment and training of all sales personnel
for organization.
Regional Marketing Manager, XO Communications 1989-1997
Primary responsibilities included comprehensive management and oversight of major marketing initiative in Sacramento, including launch of numerous activities, promotions, public relations events, as well as creative branding exposure tactics. Specific functions included;
Built relationships with numerous departmental resources including General Manager and Sales Managers to help guide and implement marketing plans relevant to market needs;
Created and implemented training program for company s sales teams with the purpose of education related to product knowledge, vital statistics, and sales methodologies.
Acted as change management and transition expert related to company rebranding phase.
Education
n Various Management and Business Development Courses, Pacific Union College / Mount San Antonio College
Linda D. Clarke
xxx-xxx-xxxx / abc@xyz.com
Business Development Professional
Marketing Methodologies C Financial Analysis C Bottom Line Revenue Increases
DATE
NAME HERE OF RECIPIENT
NAME HERE OF COMPANY
Dear RECIPEINT NAME:
Recent research into COMPANY NAME prompted me to immediately update my resume for your review. Based on my knowledge of this company, I am very interested in interviewing for STATE POSITION YOU ARE SEEKING. I offer several years of experience as a business development executive. I am also skilled at strategic business plans as well as designing systematic processes to ensure the long term viability of the organization.
I have worked in this capacity for several years and have utilized my skill set in many ways and functions, from staff supervision to administrative policy and development. In all these environments, I relied on my ability to adapt and change my methodologies to suit the particular client, both individually and as a collective population.
I am an exceptionally hard worker and my peers consider me a strong team player. My enthusiasm comes from utilizing my skill set to benefit the organization and streamlining and improving processes as evidenced by my accomplishments and contributions to my past employers. I am also capable of assimilating into a new environment easily and feel that I could quickly become part of your team. I enjoy the chance to work directly with various departmental resources in both learning and mentoring fashions. I am selectively seeking a company who is progressive thinking and in need of a professional who can make an immediate and positive impact on productivity and processes.
After your review of my resume, I hope you will agree that this would be a mutually beneficial arrangement. I plan to reach out to you soon regarding this position both by phone and mail. At that time, I can answer questions concerning my background and experience and we can discuss the desirability of an introductory meeting. Please contact me sooner if you wish to talk before then. I look forward to speaking with you.
Sincerely,
Linda Clarke
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