Dedicated, innovative and results-focused Strategic Sales Management Executive eager to contribute extensive talents toward supporting a dynamic company in driving revenue and profit growth.

 

 

Conceptualize, orchestrate, and execute creative and persuasive marketing strategies, programs and promotions to strengthen brand awareness. Adept at communicating cross-divisionally between product development, sourcing, inventory planning and corporate management on category status. Strong retail background in procurement and merchandising with advanced knowledge of full-scope retail operations. Proven technical acumen and proficiency in numerous retail software systems; often sought out for consultative expertise to improve, configure and update existing systems and processes within merchandising and sales functions. Possess sharp vendor relations, communication, and presentation skills.

Selected Achievements:

 

         As a Strategic Sales Rep for Foot Locker, recognized by Nike as a member of 2009 Strategic Sales Team of the Year.

         As a Strategic Sales Executive for Nike Team Sports division, recognized as member of team winning the 2003 Alberto Salazar Award as Top Growth division within Nike.

         Played an integral role in growing Foot Locker NTS business to generate $25M annually.

         Chosen as NTS Sales MVP for 2004 based on exceptional achievements and performance.

         Successfully secured 70 clients within 14 months for Connexus Corporation.

         Championed 5-year, $12M marketing and merchandising partnership between Madison Square Garden (MSG) and STARTER Corporation featuring 50% merchandise return privilege and additional compensation to MSG.

         Achieved highest per capita and total sales of all venues via leadership of inaugural WNBA season merchandise program.

         Expertly negotiated license agreement between Warner Brothers and MSG for Wizard of Oz stage production merchandise program, surpassing sales and profit goals by an extraordinary 400%+.

 

 

Nike, Inc., New York, NY, 2001 to Present

Strategic Account Executive

• Initially brought on board to boost revenues for NTS and advanced to oversee Foot Locker/Kid s Foot Locker handling Nike-branded and Jordan apparel.  
• Demonstrate exemplary sales management expertise in performing categorical business planning, devising in-depth sales forecasts, performing assortment planning, and analyzing quarterly  performance to plan.
• Proficiently drive product merchandising efforts including special/exclusive products.
• Coordinated and supported marketing initiatives encompassing in-store, print, TV, radio, and digital advertising.

 

Continued

 

 

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Professional Experience continued

 

Connexus Corp. / International Micro Systems / One Step Data, Inc., 1998 to 2001

Senior Retail Systems Sales Consultant / Account Executive

• Provided sales consulting to wide range of retailers on implementation and use of RETAIL PROÒ point-of-sale and inventory control software.
• Qualified prospective leads, presented compelling product demonstrations, prepared convincing sales proposals, and negotiated pricing and contracts.

 

Madison Square Garden, New York, NY, 1996 to 1998

Director Of Merchandise

• Spearheaded planning, budgeting and acquisition of retail and premium merchandise for all divisions of Madison Square Garden.
• Explored, evaluated and developed merchandise and marketing co-op programs with external vendors inclusive of retail, catalog and online channels.
• Actively participated in launch of Madison Square Garden Collections" memorabilia and collectibles division.
• Steered planning and delivery of infomercial spots for New York Rangers merchandise.

 

QVC Inc., Long Island, NY, 1995 to 1996

Senior Buyer, Sports Licensing Q2 Division

• Recruited to develop Sports department and coordinate acquisition of all sports-licensed merchandise.
• Strategically partnered with professional sports leagues to design event programming around all-star games and championship series.
• Formulated and administered training programs for on-air talent and obtained guests including well-known athletes.
• Defined merchandising presentation and acquisition for first official NHL TV retailing program.
• Oversaw Super Bowl programming and promotion resulting in post-game show capturing highest sales volume for one-hour in Q2 s history.

 

Prior background: Kinney Corporation, New York, NY, 1987 to 1995

Sr. Buyer, Kid s Foot Locker Division                                 (1994 to 1995)

Buyer, Kid s Foot Locker Division                                       (1992 to 1994)

Head Merchandise Manager, Kid s Foot Locker Division     (1990 to 1992)

Merchandise Manager, Foot Locker Division                      (1987 to 1990)