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yyyyyy x. yyyyyy

4429 saugus avenue #0000 xxxxxx xxxx , xxxx , xxxxx 00000

(xxx-xxx-xxxx

abc@xyz.com

career profile

 

     accomplished marketing manager with more than 5 years experience overseeing publicity, marketing, and website administration projects to develop new business and customer accounts.

     possess a solid work history, earning 2 promotions within the same company since 2004.

     technically proficient in both pc and macintosh formats, microsoft word, excel, power point, adobe acrobat, adobe photoshop, and adobe illustrator.

professional experience

 

la brea bakery, van nuys, ca                                                                                   12/2004-present

la brea bakery is the #1 leader in artisan bread according to ac nielsen.

marketing manager, (11/2005-present)

     support c-level executives as well as director of marketing and director of brand development to ensure marketing goals are met.

     cultivate strong business relationships with industry suppliers to obtain cost-effective deals on packaging, printing, collateral, and merchandise.

     oversee design process for all marketing materials to publish internal and external sales collateral.

     maintain cost and quality control for all marketing collateral and production.

     manage and organize internal business presentations, artwork, and photography.

     update and perform maintenance for la brea bakery internal and external websites and provide e-marketing support for email blasts and e-newsletters.

     facilitate promotional campaigns by providing creative design and logistical organization for rebates, coupons, direct mail pieces, and bogo s.

     conduct market research on competitor information and industry trends for new product launches.

     analyze company products and sku rationalization by case volume, dollar volume, competitor information, and market trends as seen in reports such as mintel, perishables report, and ac nielson.

     coordinate logistics, purchase materials, and prop style for all marketing photo shoots.

 

marketing associate, (07/2005-11/2005)

     provided project management support to the director of marketing, marketing management, director of business development, and senior management team.

     administered public relations database including media coverage archives featuring la brea bakery.

     facilitated development of marketing and promotional collateral as well as merchandising fixtures.

     wrote and edited marketing and promotional materials and organized merchandising/plan-o-grams.

     collaborated with freelance vendors and designers daily regarding commissioned projects, design goals, and deadlines.

     served as liaison with sales team and customers to create company presentations.

     scheduled and coordinated all publicity events for chef nancy silverton, founder of la brea bakery.

 

administrative assistant, (12/2004-07/2005)

     traveled to the santa monica farmers market to manage the company booth by supervising sales, p&l data, and analyzing data to form an accurate inventory order for the upcoming week.

     managed accounts receivable, including thousands of dollars in incoming checks and deposits daily.

     processed and tracked promotional merchandise orders for sales accounts and employees.

     supported customer service team by assisting with customer order input.

     assisted senior management with various projects, reports, and powerpoint presentations.

     scheduled and coordinated all publicity events for chef nancy silverton, founder of la brea bakery. 

education

 

university of california, los angeles, ca                                              

bachelor of arts in american literature & culture, 2004

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