career objective                              

results-driven e-commerce and internet marketing specialist eager to contribute strong project management skills and depth of technical knowledge toward actively supporting a successful organization in maximizing sales

profile                                                

ø  offer seven years of internet marketing and e-commerce website development experience with a strong background in sales and management

ø  effectively identify and capitalize on opportunities to penetrate and develop markets; provide client-specific solutions for a diverse account base

ø  demonstrated ability to grow internet presence, drive brand awareness, and boost sales

ø  unique blend of business savvy and technical aptitude, with solid understanding of e-commerce best practices

 

~ technical proficiencies ~

search engine optimization (seo) ~ search engine marketing (sem) ~ web marketing ~ web analytics ~ e-commerce ~ affiliate marketing ~ shopping comparison sites ~ spidering technology ~ sap erp ~ as/400 erp ~

ibm websphere commerce ~ html ~ xml ~ css ~ asp ~ javascript

professional experience                

the wasserstrom company, columbus & franklin, oh                                                                          7/07 c insert date
vp of e-commerce

instawares llc, kennesaw & cobb, ga                                                                                      10/02 c 6/07
founder and president

 

hayes web solutions, acworth & cobb, ga                                                                                           2/02 c 10/02
seo & sem consultant 

 

greyson industrial equipment, woodstock & cherokee, ga                                                                    9/00 c 2/02
president

 

cincinnati milacron, batavia, oh                                                                                                             9/90 c 12/00
senior sales engineer - plastics division (1/96 c 12/00)

field engineer c plastics division (9/90 c 1/96)

 

~ key achievements ~

         successfully led team to create and launch fully functional, complex b2b/b2c e-commerce site for the wasserstrom company, the leading global provider of restaurant supplies and equipment; completed implementation, as well as major erp project, within 180 days

         achieved more than 15% increase in average order size among existing wasserstrom customers and attracted more than 70% increase in new site visitors through effective, customized use of deep analytics, search engine optimization, and significant site content improvements

         founded, managed, and ultimately sold instawares for a profit, a highly successful restaurant supplies and equipment e-commerce site; developed business from start-up operation to become $40m company with more than 100 employees

         instawares ranked 216^th on the internet retailers top 500 e-commerce sites in 2006

         developed data driven websites for a diverse range of clients in the non-profit and private sectors while working independently; applied strong web analytics, seo, sem, shopping comparison site marketing, and affiliate marketing skills toward creating customized client solutions

         expertly directed daily activity for greyson industrial equipment; oversaw small sales rep group and high tech field service team, maintained company website, and managed all sales activity

         in recognition of outstanding performance, steadily progressed within cincinnati milacron to attain position entrusted with closing multi-million dollar sales transactions c conducted web development, e-mail campaigns, and new media and traditional presentations to effectively turnaround underperforming area; granted numerous awards including rookie of the year, salesman of the year, and four consecutive miracle club awards

education                                           

master certified internet web (ciw) designer, atlanta & fulton, ga                                                       2002

 

 

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hiring agent name

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company name

address

city/state/zip code

 

dear__________________:

 

i am currently seeking a challenging career opportunity in a insert specific job title capacity and am submitting my resume for your review.  in advance, thank you for your time and consideration.

 

as demonstrated in the accompanying resume, my professional qualifications include extensive experience improving clients sales through expert use of search engine optimization (seo), search engine marketing (sem), and web analytical tools.  i am adept at developing and implementing customized internet marketing strategies that produce results and increase revenues.  my sharp business acumen, strong project management, and dynamic technical skills have consistently proven instrumental in my success.  to complement this background, i offer master ciw designer certification.

 

as an employee, you will find me to be a driven team player committed to supporting you in achieving your objectives through superior performance.  i am confident that i could be a valuable asset to your company, and look forward to interviewing with you in the near future.

 

sincerely,

 

 

 

 

yyyyyy x. yyyyyy