Innovative, client-focused Graphic Designer with multi-media expertise eager to contribute talents toward supporting a progressive organization in optimizing business performance.

 

Market Research Website Content Development Product Development

Metrics Trending   Client Cultivation   Communication Strategies

Business Analysis   Presentation Skills   Cross-Functional Collaboration

 

Ø  Strong multi-tasking background with the ability to work independently on multiple projects simultaneously, including creative collateral creation, development and launch of marketing plans and initiatives, training and development programs, project management, strategic negotiations, in-depth problem analysis and solutions, operational process implementation, as well as development and execution of strategies to increase client retention and loyalty. 

Ø  Design and supervise cost-effective production of successful marketing brochures, corporate branding, catalogues, direct mailers, web pages, trade show displays, packaging, electronic commercials, multi-media presentations, newsletters, corporate communications, political campaigns, vehicle decals, and signage.

Ø  Facilitate and ensure superior quality products produced in a timely, cost efficient manner by working directly with vendors, free-lancers, and clients as respected team members. I have a strong understanding of the entire graphics supply chain and work well with professionals and technicians at all levels by understanding their challenges and being an assistant to solving them.

Ø  Master and maintain up to date design and implementation skills in preparing digital art for printing including expert level use of the following pre-media applications: InDesign, Photoshop, and Illustrator maximizing the potential of current software. Additionally, proficient in numerous other studio technology hardware and software in MAC environment including: digital workflows, asset management, network, server applications, RIPs, printers and scanners.

Ø  Effectively support staff during lifecycle of specific projects in order to complete assignments on time and on budget.

Ø  Effectively strategizes with executive management and resolves complex organizational issues. 

Ø  Ensure delivery of superior customer service and high client satisfaction levels by diligently tracking concerns and presenting viable solutions.

Ø  Regularly schedule reviews and tracks progress of particular projects.

Ø  Proven ability to adapt strong technical skills to diverse organization needs.

Ø  Frequently acts as a liaison between various departments to ensure smooth communication process.

 

 

 

 

 

 

 

 

Ø  Capable of in-depth research and data analysis with the purpose of improving brand awareness and product exposure to various market segments.

Ø  Skilled at communicating cross-functionally in order to ensure knowledge sharing is prevalent between departmental lines.

Ø  Skilled at developing and implementing efficiency best practices to increase productivity and reduce business costs.

Ø  Uses knowledge of various administrative functions and company protocols to support executive management.

Ø  Strong relationship cultivation aptitude with the ability to work independently on multiple projects simultaneously.    

Ø  Comprehensive understanding of the business development arena due to educational training regarding information management, business and marketing practices.

Ø  Embrace organization initiatives and mission statement.

Ø  Develop and implement numerous protocols and policies with the purpose of identifying and resolving relevant client issues in a proactive manner. 

Ø  Work to standardize cross-departmental protocols between various departments in order to break down silo mentality and increase knowledge sharing.

Ø  Skilled at leading and developing teams in cross-functional, concerted efforts.

 

 

                                                                                                          

Founder/Creative Director/Partner, AIM Direct Marketing                                    1992-Present   

 

- Capitalized on graphic design expertise as well as sharp business acumen to collaboratively launch, build and operate a thriving design agency specializing in providing customized, quality, competitively-priced marketing products for clients across broad industries.                                 

                                    

  Created, from conception through production, a complete package of brochures for resellers of a major replacement window manufacturer, insuring consistent, accurate product information for consumers as well as resellers.

  Guided a national wild bird food manufacturer through the process of creating multiple packaging needs that maintain their corporate image and yet meet the requirements for moving product off major retailers shelves.

  Enhanced the public image of several political candidates resulting in their election to a variety of public offices.

  Demonstrated creativity and a strong sense of design in producing customer friendly web sites to meet the needs of small businesses.

  Identified the unique solutions needed to meet the needs of a multiplicity of clients from a dealer of 1932 Ford Roadster custom windshields and accessories, to a children s dentist, to a health food and vitamins wholesaler to a Murphy bed retailer, just to name a view.

  Simplified the workflow for producing high quality printed products to decrease lead-time, and cost while increasing customer satisfaction and loyalty.

  Provided the creative vision for all print and electronic/web-based projects from the birth of the company through the present day.

  Fostered excellent vendor and customer relations through mutual respect and dependability.

  Implemented cost effective advertisement placements in various media and publication outlets.

  Presented comps and ideas to clients in a professional manner using traditional mounting and finishing as well as electronic presentations.

n Post Graduate Associate Degree C Graphic Design, Colorado Institute of Art

n Bachelor Degree C  Visual Arts, Western State College of Colorado