career profile

results-oriented professional with solid skill and proven capacity to handle various functions necessary in supporting a successful entity. dynamic communicator and persuasive speaker, able to forge meaningful associations with clients, colleagues, and management over a 15+ year career in marketing. talent to identify the needs of clients and to encourage a risk-free, positive atmosphere to meet those needs. demonstrated talent for developing and implementing plans that successfully meet the varying objectives of an organization.

 

client relations / strategic marketing / concept development / broadcast & print advertising

needs analysis / account management / planning / personnel supervision

budget administration / leadership / written & verbal communication

professional experience

 

publicis, dallas, tx

principal account supervisor

client:  denny's restaurants, 02/2002 c 05/2009

• administrated a $5mm budget; facilitated operational functions including production schedules, estimating, budgets, and billing. 
• collaborated with market research organization focused determining the added value of denny s merchandise.
• headed up 2 account executives tasked with the conceptualization and launch of point of purchase items.

 

client: champion athletic wear, 02/2002 c 12/2002   

• oversaw the champion athletic wear account and directed the professional success of assistant account executives in functions such as internal communications, billing, and budgeting.

 

client: txu energy, 01/2001 c 00/2002  

• defined the specifications of print, direct mail, and radio campaigns for the txu energy small-medium business division and the energy delivery b2b division (oncor).
• offer budget administration expertise covering a $3mm advertising budget for 2 divisions.

 

client: tgi friday s restaurants, 00/1997 c 00/2001

• trusted to efficiently distribute a $35mm advertising budget on behalf of tgi friday s.
• advised the operation on the feasibility and demand for new menu items and promotions. 
• provided oversight for account executives and determined the significance of domestic, international and emerging markets penetration.

 

meyer & johnson advertising c dallas, tx

account executive, 00/1995 c 00/1997

clients: the associates financial services company (included ford consumer finance/broker business, the associates specialized real estate division, and private mortgage operations)

• designed, developed, and produced innovative materials for presentation at trade shows and ensured that print advertisements for 100+ publications were delivered within time and budget constraints. 

 

additional experience

stafford-monzo c dallas, tx

account executive

clients:  tgi friday s restaurants, italianni s, front row sports grill, and furr s/bishop cafeterias

education

university of north texas, denton, tx

bachelor of arts in general studies

 

 

 

<date>

 

<<first name>> <<last name>>

<<title>>

<<company>>

<<street address, suite #>>

<<city, state zip code>>

 

dear <<courtesy>> <<last name>>,

 

it is with great confidence that i offer my years of experience and strong client relations abilities to your organization. as i pursue the <<position title>> within <<company name>>, i recognize that my credentials and experience would greatly assist in reaching future goals and objectives.

 

my 17 years of experience in domestic/international print and broadcast advertising is the basis for my confidence that i possess many transferrable skills which would be a valuable asset to your organization. i consistently communicate the corporate vision to the internal members of the organization so that everyone understands their role in achieving these goals, ensuring that the action steps are taken to guarantee that goals are met. more importantly, i offer service to clients utilizing the highest level of professionalism and tact. to maintain efficiency within an organization i regularly prepare recommendations for improvements in policies, controls, new methods, and suggest other changes to improve the efficiency of operations.

 

during my career, i ve gained notable experience leading and training other employees in a variety of functions. my professional background also includes a proven expertise in project management, budget administration, personnel leadership, teambuilding, and effectively communicating with clients and members of the team, verbally and in writing.

 

my aptitude for evaluating complex problems and reviewing related information to develop viable solutions would be of great use to your organization. i welcome more discussion about how my skills can help in meeting the goals and objectives of your organization. until then, should you have any additional questions feel free to contact me at your convenience.

 

sincerely,

 

 

 

 

yyyyyy x. yyyyyy

enclosure